Towel Warmer Bonus – On the House

Towel Warmer Bonus

By on January 3, 2014
Yellow Towel on Rack

A nifty “bonus” that’s available makes towel warmers even more salable

At the recent kitchen and bath industry show, in Orlando Fla., 50,000 kitchen and bath pros came to see what’s hot and brand-spanking new — what’ll soon be showing up in homes. Quietly tucked in among bubbling whirlpool tubs and on gleaming walls of marble and granite was a product that until recently was considered no more than a snooty luxury import from Europe — made for the rich and famous. But lo and behold, today, towel warmers are everywhere, and in many forms.

From over-the-door models to huge wall mounts, either hard-wired or plug-in. And styling has gone posh, ranging from traditional hotel-looking chrome bars to ultramodern sleek frames, fit for the stars. To our surprise, they’re selling like hot cakes. Beyond the obvious reason — a toasty warm towel — these warmers now feature a bonus; they speed-dry a damp towel as well.

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